NEWS & MEDIA

Read the latest news and press releases to delve deeper into the world of Miller Brands.

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Latest news

29 February 2008

Miller Genuine Draft Says Goodbye To The Bottle Opener

Never one to follow the crowd, Miller Genuine Draft has always been seen as the brand that likes to do things a little differently. So it won't come as a surprise that from March, things will become easier for drinkers of Miller Genuine Draft. In order to reinforce the individuality of the brand and taking an innovative approach to highlighting the characteristics of the beer, Miller Genuine Draft will be moving from a traditional bottle top to a twist off cap.

24 January 2008

Britain's beer drinkers are the most generous in Europe according to new research - Miller Brands (UK) Ltd issue report on 'Beer Etiquette'.

If ever you fancy going out for a beer, make sure you have a bunch of Brits in your party. According to a new report into European beer drinking culture commissioned by MBUK's parent company SABMiller, one of the world's largest brewers, the British are the most generous in Europe when it comes to buying a round.

Click here for full report.

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Contacts

For trade press enquires or for information on Miller Brands, please contact:

Maureen Heffernan
Leisure PR & Communications Ltd.
(DT) 0208 966 5061
(M) 07860 529 242
Email: maureenheffernan@leisurepr.co.uk

For trade press enquiries or for information on Pilsner Urquell, Peroni Nastro Azzurro and Miller Genuine Draft, please contact:

Emma Currin
Leisure PR & Communications Ltd.
(DT) 0208 996 5062
(M) 07753 838 490
Email: emmacurrin@leisurepr.co.uk

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